Origins. In 1961, Vittorio Tadei starts his adventure of entrepreneurship in Rimini, a lovely Italian coastal city, full of beautiful girls on holiday. After establishing Teddy, in 1988 he created Terranova. Today he employs more than 4,000 people, earns some money and can’t wait to go to Heaven. Well, we can say that Terranova has been recording impressive results and seen a steady growth over the last 20 years. However, those working in our headquarters are aware that this ‘success’ is not the real goal of our business philosophy, as there is more than this.
Friendly, casual, straight, fast. FAST FASHION and LOW COST. That’s all, for now.